Business card
Standard US business card · 3.5 × 2 inches · 504 × 288 px at 2× render. Front carries the lockup. Back carries the person — with a Carbon ground and the signature grid texture from the Carbon brand surfaces.
Default · front and back
Lockup-forward front, contact-back on Carbon ground with the engineered grid texture.
Dimensions
Standard US · 88.9 × 50.8 mm equivalent
Bleed
3.625 × 2.125 in finished trim
Stock
Recommended · Mohawk Superfine or Crane Lettra
Carbon (Pantone Black C) + Signal (Pantone 116 C). No 4-color process.
Front variants
Three options for the front, depending on how visible we want the brand on first hand-off. Default = lockup-forward. Variants for occasion: signal-flood for launch events, named-front for traditional contact-card use.
Production notes
For the printer: spot colors, paper stock, finishing recommendations.
Color
Carbon: Pantone Black C (#0A0A0A reference)
Signal: Pantone 116 C (#FFB800 reference)
Paper white from stock; no white ink.
Type
Geist must be outlined to paths in Illustrator before sending to printer (most printers do not have Geist installed). Save outlined version with `-outlined` suffix.
Finishing
Carbon as deep emboss, Signal as foil stamp. Both work on cotton stock. Avoid digital print — flatness fights the brand.
Edge treatment
Signal-yellow edge paint on the 32pt cotton stock is the on-brand splurge. Skip for v1; revisit at v2 / launch.